diff --git a/app/helpers/schedules_helper.rb b/app/helpers/schedules_helper.rb
index d8f3706c..d2794569 100644
--- a/app/helpers/schedules_helper.rb
+++ b/app/helpers/schedules_helper.rb
@@ -9,6 +9,18 @@ module SchedulesHelper
     ]
   end
 
+  def options_for_time
+    words = ['AM', 'PM'].map do |time|
+      [12, *(1..11)].map do |hour|
+        ['00', '30'].map do |minute|
+          "#{hour}:#{minute} #{time}"
+        end
+      end
+    end.flatten
+
+    words.each_with_index.map { |word, index| [word, index * 30] }
+  end
+
   def frequency_description(hours)
     case hours
     when (24 * 7)
diff --git a/app/models/recipient_schedule.rb b/app/models/recipient_schedule.rb
index 040e818a..e9d6f1c6 100644
--- a/app/models/recipient_schedule.rb
+++ b/app/models/recipient_schedule.rb
@@ -37,13 +37,17 @@ class RecipientSchedule < ApplicationRecord
         upcoming_question_ids: upcoming,
         attempted_question_ids: attempted,
         last_attempt_at: attempt.sent_at,
-        next_attempt_at: attempt.sent_at + (60 * 60 * schedule.frequency_hours)
+        next_attempt_at: next_attempt_at + (60 * 60 * schedule.frequency_hours)
       )
     end
     return attempt
   end
 
-  def self.create_for_recipient(recipient_or_recipient_id, schedule, next_attempt_at=Time.new)
+  def self.create_for_recipient(recipient_or_recipient_id, schedule, next_attempt_at=nil)
+    if next_attempt_at.nil?
+      next_attempt_at = Time.at(schedule.start_date.to_time.to_i + (60 * schedule.time))
+    end
+
     question_ids = schedule.question_list.question_ids.split(/,/)
     question_ids = question_ids.shuffle if schedule.random?
 
diff --git a/app/models/schedule.rb b/app/models/schedule.rb
index 63c28276..de181db4 100644
--- a/app/models/schedule.rb
+++ b/app/models/schedule.rb
@@ -8,6 +8,7 @@ class Schedule < ApplicationRecord
   validates :recipient_list, presence: true
   validates :question_list, presence: true
 
+  before_validation :set_start_date
   after_create :create_recipient_schedules
 
   scope :active, -> {
@@ -16,6 +17,11 @@ class Schedule < ApplicationRecord
 
   private
 
+    def set_start_date
+      return if start_date.present?
+      self.start_date = Date.today
+    end
+
     def create_recipient_schedules
       recipient_list.recipients.each do |recipient|
         RecipientSchedule.create_for_recipient(recipient, self)
diff --git a/app/views/schedules/_form.html.haml b/app/views/schedules/_form.html.haml
index 8c3e7ba9..2755c775 100644
--- a/app/views/schedules/_form.html.haml
+++ b/app/views/schedules/_form.html.haml
@@ -27,6 +27,10 @@
     = f.label :end_date
     %br/
     = f.date_select :end_date, class: 'form-control'
+  .form-group
+    = f.label :time, 'Time of Day (what time should people receive the text)'
+    %br/
+    = f.select :time, options_for_time, class: 'form-control'
   .form-group
     = f.label :active
     %br/
diff --git a/db/migrate/20170412204724_add_time_to_schedule.rb b/db/migrate/20170412204724_add_time_to_schedule.rb
new file mode 100644
index 00000000..12bff92a
--- /dev/null
+++ b/db/migrate/20170412204724_add_time_to_schedule.rb
@@ -0,0 +1,5 @@
+class AddTimeToSchedule < ActiveRecord::Migration[5.0]
+  def change
+    add_column :schedules, :time, :integer, default: 960
+  end
+end
diff --git a/db/schema.rb b/db/schema.rb
index 5771af68..751d7e29 100644
--- a/db/schema.rb
+++ b/db/schema.rb
@@ -10,7 +10,7 @@
 #
 # It's strongly recommended that you check this file into your version control system.
 
-ActiveRecord::Schema.define(version: 20170405183356) do
+ActiveRecord::Schema.define(version: 20170412204724) do
 
   # These are extensions that must be enabled in order to support this database
   enable_extension "plpgsql"
@@ -127,6 +127,7 @@ ActiveRecord::Schema.define(version: 20170405183356) do
     t.integer  "question_list_id"
     t.datetime "created_at",                        null: false
     t.datetime "updated_at",                        null: false
+    t.integer  "time",              default: 960
     t.index ["school_id"], name: "index_schedules_on_school_id", using: :btree
   end
 
diff --git a/spec/lib/tasks/survey_rake_spec.rb b/spec/lib/tasks/survey_rake_spec.rb
index 5ca46fd9..75b9d95e 100644
--- a/spec/lib/tasks/survey_rake_spec.rb
+++ b/spec/lib/tasks/survey_rake_spec.rb
@@ -42,15 +42,30 @@ describe "survey:attempt_questions" do
         question_list: question_list,
         frequency_hours: 24 * 7,
         start_date: Time.new,
-        end_date: 1.year.from_now
+        end_date: 1.year.from_now,
+        time: 1200
       )
     end
 
-    describe 'First Attempt' do
+    describe 'First attempt not at specified time' do
+      before :each do
+        now = DateTime.now
+        date = ActiveSupport::TimeZone["America/New_York"].parse(now.strftime("%Y-%m-%dT19:00:00%z"))
+        Timecop.freeze(date) { subject.invoke }
+      end
+
+      it 'should not create any attempts' do
+        expect(Attempt.count).to eq(0)
+      end
+    end
+
+
+    describe 'First attempt at specified time' do
 
       before :each do
-        Timecop.freeze
-        subject.invoke
+        now = DateTime.now
+        date = ActiveSupport::TimeZone["America/New_York"].parse(now.strftime("%Y-%m-%dT20:00:00%z"))
+        Timecop.freeze(date) { subject.invoke }
       end
 
       it 'should create the first attempt for each recipient' do
diff --git a/spec/models/recipient_schedule_spec.rb b/spec/models/recipient_schedule_spec.rb
index 2703c190..44ab7a26 100644
--- a/spec/models/recipient_schedule_spec.rb
+++ b/spec/models/recipient_schedule_spec.rb
@@ -61,7 +61,7 @@ RSpec.describe RecipientSchedule, type: :model do
       before :each do
         recipient_schedule.recipient.update_attributes(opted_out: true)
       end
-      
+
       let!(:attempt) { recipient_schedule.attempt_question }
 
       it 'should not do anything' do
@@ -96,7 +96,7 @@ RSpec.describe RecipientSchedule, type: :model do
       end
 
       it 'should update next_attempt_at' do
-        expect(recipient_schedule.next_attempt_at.to_i).to eq((Time.new + (60 * 60 * schedule.frequency_hours)).to_i)
+        expect(recipient_schedule.next_attempt_at.to_i).to eq(Date.today.to_time.to_i + (960 * 60))
       end
     end
   end